Secondary research

For my secondary research I looked at a film profile on pearl and dean. I looked at the films freaky friday and 17 again. If you simply click on the images to enlarge the text.





For my genre I chose Rom-Com. I decided to make use of the term hybrid genre by doing romcom so it will appeal to more people. The clue is in the montage with the use of the word comedy being spelt out with hand gesture which could suggest that it took time, effort and passion to make links with romance! In terms of genre 55% females and 45% males. I decided this because of the theme as males may not like a romantic film but also the film is comedy which they still may enjoy. But also more females took part in the survey which could suggest they more interest in the story line. For my socio-economic I chosen the C group as its affordable for families, young people getting jobs and in education. From my survey the age group resulted in 13-18 year olds so this will be my target audience for the film because they may find the film idea more appealing but they can watch it with there family too and enjoy it. So the certificate choice will either be PG or 12.
Implications? - Implications to this is the choice of music because the music should not have any offensive language otherwise the audience could be upset by this or even repeat it. The scenes will have to avoid content such as extreme violence scenes or sexual nature. But the occassional swear word may not cause to much offence and the characters kissing etc. In terms of dialogue the use of it will probably make it easier for some of the audience to understand what the film is about and keep along with the story without being confused. When looking at my representations of the character I should try to make then look as real as possible but also dont offend particular groups for example chavs.
After researching the different audience profiles this will help me conduct my primary research, so I can ask the right target age and gender so they will be willing and interested to do my questionnaire and focus group. But also by doing the focus group online will make it easier for the voters to access and less likely to lose paperwork. But its also more convinient for the people involved.